Year 12 Business Studies

Congratulations to Jake Lewis and Jodie Mccully who won this weeks Business Marketing task.

They had to carry out market research on existing mobile phones, and then develop a new mobile phone with an enhanced camera as their USP.

They developed an idea of a phone with a high amount of megapixels in the camera’s, long battery life, along with Gorilla Glass for durability.

A lot of thought was put into their product, with excellent market research carried out and links to the 4P’s of marketing throughout the campaign!